3 tips to make your proposal win

The key is to distinguish yourself

Feb 3, 2025

If you are making a proposal, chances are that you are competing against at least two other companies. To stand out, you will need a proposal that does the talking for you when you are not in the room. Here are three tips to help you win the job:

Personalize it

The best way to stand out from the crowd is to share more about who you are. Are you a veteran, or a local business, do you have a young family? Include a few lines about yourself and your business in the proposal. Even if you share something that you think is quite ordinary, being able to associate a story with a proposal instantly builds a connection.

Visualize it

A simple map image that shows where the new bed, the patio or the retaining wall will go is a powerful way of getting your customer over the finish line. It also sets expectations which will help you avoid unwanted surprises further down the line.

Tell it

What are the qualities of the materials that you are using or the plants that you selected? Why did you make this choice for your customer? Explaining some of the materials (especially the higher priced ones) that you choose will build trust with your customer.

In Duranta, implementing these three tips takes just a few minutes, and can add tens of thousands of dollars to your bottom line. We make it easy to save reusable text blocks (snippets), to retrieve images from your mobile device, and insert map image that shows the details in your proposal. And this is combined with a powerful pricing engine which generates an accurate quote that you can confidently stand behind.

If you are making a proposal, chances are that you are competing against at least two other companies. To stand out, you will need a proposal that does the talking for you when you are not in the room. Here are three tips to help you win the job:

Personalize it

The best way to stand out from the crowd is to share more about who you are. Are you a veteran, or a local business, do you have a young family? Include a few lines about yourself and your business in the proposal. Even if you share something that you think is quite ordinary, being able to associate a story with a proposal instantly builds a connection.

Visualize it

A simple map image that shows where the new bed, the patio or the retaining wall will go is a powerful way of getting your customer over the finish line. It also sets expectations which will help you avoid unwanted surprises further down the line.

Tell it

What are the qualities of the materials that you are using or the plants that you selected? Why did you make this choice for your customer? Explaining some of the materials (especially the higher priced ones) that you choose will build trust with your customer.

In Duranta, implementing these three tips takes just a few minutes, and can add tens of thousands of dollars to your bottom line. We make it easy to save reusable text blocks (snippets), to retrieve images from your mobile device, and insert map image that shows the details in your proposal. And this is combined with a powerful pricing engine which generates an accurate quote that you can confidently stand behind.